Digital Marketing

Digital marketing covers a wide range of activities designed to get your business in front of customers online. We create compelling, authoritative content to draw people to your website. We fill your social media channels with relevant, engaging and inspiring information and we build trust and credibility through review sites, directories and advertising. Put together your business becomes more visible, more trustworthy and more attractive to clients and customers.

Social Media Marketing | Bowlers of London

Social Media Marketing

Social media is a valuable way of marketing your business if you are strategic, combine professional integrity with personable language and maintain consistency. Social media performs the role of a fantastic salesperson chatting to thousands of potential customers.

We maintain quality over quantity in everything we do and that couldn’t be more so than when planning social media strategy. Talk to us…

Content Marketing

Content marketing is about sharing your expertise, information and advice. It builds credibility, conveys your experience and creates a rounded, accessible impression of your company.

This often takes the form of a blog but is certainly not limited to that. Depending on the nature of your business and your target audience you could produce checklists, infographics, images, document templates, recipes, the list goes on. We work with businesses to create content that is unique, engaging and relevant to customers.

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m

social media active users in the UK in January 2021

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%

of people use social media as their first way to research brands

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Facebook users in the UK

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Instagram users in the UK

Our Content & Social Media Packages

Get started

£450pm

  • Dedicated account manager
  • Production of content marketing plan
  • Production of social media plan
  • Monthly Blog Post 600-800 words – SEO optimised
  • Management of 2 social media channels
  • Monthly reporting

Growth

£650pm

  • Dedicated account manager
  • Production of 6 month content marketing plan 
  • Production of social media plan
  • Twice monthly blog post 600-800 words – SEO optimised
  • Management of up to 4 social media channels
  • Monthly reporting

Established

£950pm

  • Dedicated account manager
  • Production of 6 month content marketing plan
  • Twice monthly blog post 600-800 words – SEO optimised
  • Production of social media plan
  • Management of up to 6 social media channels
  • Monthly reporting
  • Monthly newsletter 
  • Online reputation management

Time-limited campaigns

Need to launch a campaign or a new product range? Do you really want to push Christmas sales or sell a very seasonal product? We work with a number of clients where we support their in-house marketing teams for time-limited digital marketing campaigns. We support charities who are embarking on a particular fundraising campaign or support retailers with product launches. This can be a very effective way of building followers and expanding the reach of your organisation. Talk to us about your project and we can advise on the best strategy to create the maximum exposure in a short amount of time.

Copywriting, editing and proofreading

Some people love to write and some of us just hate it. Why not get professional, passionate writers to create great copy rather than struggle with it yourself?

Content creation must be of the highest quality to maintain your brand, increase credibility and also impress search engines to boost your site’s rankings. We have a network of highly trusted copywriters, editors and proofreaders who will ensure you have text that is elegantly written, free of errors and conveys the appropriate tone of voice for your target audience.

Whether the brief is to write an article from scratch about a particular topic, a press release, to turn the client’s bullet points into engaging marketing copy or purely an error checking exercise, we can provide a cost-effective service.

SEO / SEM

Search Engine Optimisation and Search Engine Marketing are vital components of any business’s digital marketing plan. SEO is approached in three strands off-page, on-page and technical. We take a pragmatic approach by creating fast, well-structured websites with relevant, original and well-written content.

Google permanently update their algorithms to avoid people playing the system. Therefore a long-term, quality-driven approach to SEO is really the only way of maintaining your website’s ranking.